Thursday, December 12, 2013

Introduction

     This proposal is regarding opening The Cheesecake Factory in Canada, specifically in the city of Mississauga. 

     The Cheesecake Factory was established in the late 1940’s as a small cheesecake shop in Detroit by Evelyn and Oscar Overton. In 1972, they expanded their business to Los Angeles often working 18 hours a day to maintain their business. The hard work payed off and the restaurant became an immediate success. Today, they have close to 170 locations all over the U.S. making Overtons’ Cheesecake Factory a great American success story.

The Cheesecake Factory Logo

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